Pantone Color Institute announces main color of 2025

By Alimat Aliyeva

The Pantone Color Institute has announced a rich and saturated brown hue called Mocha Mousse as the official color of 2025. This warm and deep tone evokes comfort and conjures up associations with chocolate and coffee, both iconic symbols of indulgence and relaxation, Azernews reports.

Pantone experts highlight the color's unique ability to blend contemporary relevance with versatility. Mocha Mousse effortlessly complements a neutral palette, while remaining bold and distinctive. In an increasingly dynamic world, it provides a sense of grounding and stability, making it a perfect fit for today’s ever-changing environment.

Lori Pressman, Vice President of Pantone, states that Mocha Mousse reflects the collective yearning for warmth, comfort, and enjoyment. Its soft yet rich character makes it an ideal choice across a wide range of industries, from fashion to interior design. Whether used in clothing, accessories, or home decor, Mocha Mousse is expected to bring a cozy, timeless aesthetic that connects with consumers on an emotional level.

This announcement also marks a broader trend of embracing more earthy, natural tones in design, reflecting a desire for tranquility and balance in modern life. Mocha Mousse not only evokes a sense of nostalgia but also represents a step toward embracing natural, sustainable materials and a more mindful approach to living.