It's very blurry but this photo is supposed to be concrete proof that woolly mammoths are not extinct. The image certainly shows an elephantine animal with a distinctive trunk and tusks wading across a freezing river in Siberia.
And it seems to have red-coloured hair – the same hue as the fur on other dead mammoths recovered from perma-frost in the frozen region.
But cynics have already poured scorn on the out of focus footage taken by a Russian government engineer, who was surveying the remote Chukotka Autonomous Okrug region for a road last summer.
Mammoths, which reached up to 3m (10ft) long, are widely believed to have died out about 10,000 years ago and northern Russia does not have a native elephant population. However, it has stirred fresh speculation that the ice age era mammals are still roaming isolated areas.
Paranormal writer Michael Cohen said rumours that a handful of mammoths still lived in the vast wilderness of Siberia had been ‘circulating for decades’. ‘Siberia is an enormous territory and much of it remains completely unexplored and untouched by humans,’ he said.