How to generate traffic to your website – 7 simple steps

If you have a website, chances are your biggest worry and stress is how to get more people to visit your site.  There must be some serious math to it because it seems to be something you’re struggling with, right?  Here are 7 steps to help you drive traffic to your site.

Content is King!  You may have heard that somewhere before, but it’s true.  Check your content and tweak it some more.  You probably feel like you have done enough and are quite frankly tired of looking at it, but this is a huge factor. An article written by the University of Nebraska at Lincoln states content as the first key to generating web traffic.  If you don’t have something of interest or you don’t offer them a good enough reason to bookmark your site then you need better content.

Article writing is a great way to get your business out there.  Writing articles on your particular business help you stand out as an expert.  Write articles for other websites related to your website with a link back to yours and you gain traffic.

eBooks help drive attention by enticing the visitor into wanting more from your site.  If you plan well, you can also gain repeat visits by having a series of eBooks on topics relating to your products/services.  If you charged for them this could also be another revenue stream.

Some say SEO is the way.  Search Engine Optimization is the process of getting your site moved up the list to the first page when someone searches on Google for instance.   Using the best keywords to describe your site is most important here.

Newsletters are awesome for generating business and generating traffic.  This is an old fashioned method but with new fashioned ways of doing it.  Send out your newsletter every month electronically with references to web address of your site to see a gain in traffic.

Your Email Signature is the easiest way to get your website out there and generate traffic.  Always include your web address.  You can also put a coupon in your email signature directing prospective clients to your site to redeem.  Free and easy advertisement is the best advertisement!

Blogs are the next generation of TV commercials.  By adding comments or submitting guest articles to Blogs, you are basically inserting a commercial into someone’s Blog.  You can also write your own Blog with references back to your website and products & services.

Most of these are free.  Some may require using a credit card to pay for the service.  You may feel that you simply don’t have time to write articles for your Blog or newsletter, this would be something you could do with a monthly service fee.  Earn points while generating business!

Following these steps will help you gain traffic and more business.  Update you content with keywords, add an article or blog and you are on your way to seeing the business you are looking for.


/SEO Desk/